Pio sitting on a rock in front of a lake

Meet 븄 the Pioneering Penguin!

Pio is an adorable plush penguin that is ready to go with you on your next adventure! He is designed to help you make, keep, and share the amazing memories you've made with him! He is also eco-friendly, as he is made with organic cotton and contributes to non-profits that specialize in the conservation of our planet!

Meet Pio!
Close up of Pio's backpack with pin of Pio in Yosemite Pinned to the pin flap

Features focused on making memories!

Pio has an excellent memory! He has a lot of space to put pins on his backpack, so whenever you go on a great trip and get a pin to commemorate the adventure, you can pin it on the best plush friend who went with you!

Make some Memories with Pio!
Close up of Pio's backpack, showcasing the pocket to store a smart tracker

Never lose your 븃

Pio is an incredible travel partner! He has a smart tracker pocket in his backpack to stow an AirTag®, so you can make sure that you never lose the memories that you've made with Pio!

Meet Pio!

(Tracker not included. AirTag® is a registered trademark of Apple Inc. and is not affiliated with Pio the Pioneering Penguin.)

A friend with a heart for the climate!

As a thank you for caring for the planet, retired Pio's may qualify for a discount! With the Wonder-Worn Program, you can retire your Pio by sharing your adventures with us or sending your Pio back to us to keep it out of a landfill. In return for sharing your story, we will be happy to provide you with a discount toward your next Pio purchase!

Meet Pio!Read Pio's Mission
Kickoff
Instant Self-Develop Photo of Pio at a shoreline

Share your Story!

Whenever you go on an adventure with Pio, we would love to see it! All you have to do is tag Pio on your social media post and use #AdventuresWithPio to get put on the map!

You can also submit your story without social media right here on piothepenguin.com! With or without socials, we want to see where Pio goes!

Join the Adventure!Explore Pio's Big Map
Pio looking out to Half Dome in Yosemite

Get Connected!

Adventure always finds company! Pio's Big Map is a great way to see what other Pio enthusiasts are up to! You can browse the map and see who else has taken Pio to other extraordinary places!

Join the Adventure!Explore Pio's Big Map

Ready to join Pio's first adventure?

Pio is so excited to meet you! Go to Pio's Kickstarter to learn even more about him, his story, and his mission! Pio is coming soon, so don't forget to pledge to be among the first to get your own Pio plush!

Join the Adventure!